Bachelor
Bachelor in Business Administration
Management, Digital Technologies, and Marketing & Branding
Bachelor in Business Administration
The Bachelor of Business Administration with concentrations in Management, Digital Technologies, and Marketing & Branding is designed to equip students with the skills and knowledge needed to thrive in today's competitive business environment. The program integrates core business principles with specialized courses in management strategies, technological advancements, and branding techniques to prepare students for leadership roles in diverse industries.
Formation
Why Choose This BBA?
- Balanced curriculum: business fundamentals plus modern specialization tracks.
- Future-focused learning in digital technologies and branding strategies.
- Experiential learning through practical skills, internships, and capstone projects.
- Industry integration with companies and professionals.
- Career-focused support from the beginning of the program.
Courses
Semester 1
- Strategic Leadership
- Leading Innovation
- Project Management
Semester 2
- Strategic Leadership
- Social Responsibility
Semester 3
- Leading Change
- Strategic Leadership
- Ethical Leadership
Semester 4
- Final Project
Everything you need to know about the program
Get the answers you need about the program, admissions, and more
Q1. Can I switch concentrations during the program?
Yes, students may switch during the first year, depending on course availability and academic performance.
Q2. Is there internship support?
Yes. Career Services supports students in securing internships and preparing for job interviews.
Q3. Are there opportunities for study abroad?
Yes, exchange programs and international summer schools are available in partnership with global universities.
Q4. Is the program recognized internationally?
Yes, the BBA degree is designed to support further studies or international work opportunities.
Q5. What is the typical class size?
Small to mid-sized classes help maintain interactive and personalized learning.
Another question? Contact us
